🎉 Free 14-day trial on every plan — no credit card, no sales call, cancel anytime. Start now →
🥤 FMCG

Software to run your FMCG business

Run schemes without losing money on them, serve every route on time, keep expiry under control, and see real margin per product and per outlet.

  • No credit card required
  • Set up in under 10 minutes
  • Cancel anytime, keep your data
Market · Today
Outlets billed212
Schemes appliedAuto ✓
Near expiry14 batches
Margin today9.6%
Schemes, stock and margin, measured
Start here

What is FMCG business software?

Software for an FMCG business is what you use to run schemes without losing money on them, serve every route, and see real margin per outlet.

FMCG runs on schemes, and the question is never whether to run them — it is whether they earned. With high volume, thin margins and short shelf life, small leaks become big numbers. PeppyBooks measures each scheme against the sales it produced.

Who it's for

Who uses it in your business

FMCG distributors

See margin per outlet, not just volume.

Field teams

Bill and collect from the market, offline.

Finance

Scheme claims and van bills already accounted.

The problems this solves

What goes wrong today — and what changes

Schemes are run without knowing the cost
Every scheme's effect on sales and margin, measured
Expiry and returns quietly eat profit
Batch and expiry tracked; near-expiry flagged in time
Volume looks great, profit doesn't
Real margin per product, outlet and route
Field, godown and accounts are separate worlds
One platform — the van's bill is the accounting entry
How it works

How it works, day to day

1

Plan the route

Beats, outlets and schemes set before the van leaves.

2

Sell the market

Bill offline or online; schemes and credit limits apply automatically.

3

See the truth

Margin by product, outlet and route — already in your books.

01

Schemes that pay for themselves

FMCG runs on schemes. The question is never whether to run them — it's whether they earned.

Quantity, value and free-goods schemes

Scheme applied automatically at billing

Different schemes per outlet or channel

Effect on sales and margin, reported

Claims to the brand tracked to settlement

02

Fast-moving stock, tightly controlled

High volume, thin margin, short shelf life. Small leaks become big numbers.

Live stock per godown and per van

Batch and expiry tracked properly

Near-expiry list, early enough to act

Returns and damages recorded with a reason

Stock value that matches your books

03

The route is the business

Everything happens in the market. Your system should be there too.

Bill from the van, offline if needed

Route and beat plans, outlets visited vs planned

Credit limit per outlet, checked at billing

Collections recorded on the spot

Margin by route, rep and outlet

What you get

What changes for you

Schemes you can justify

Know what each one cost and what it brought.

Expiry stops being a write-off

Act while there's still time to return or sell.

Volume that's actually profit

Margin per outlet, not just tonnage.

Included in plans from $17/user/month — every plan starts with a full-featured trial. See pricing Start for free
Compare

PeppyBooks compared with what FMCG businesses usually use

An honest look. Each of these is good at what it was built for — the question is whether your billing, your stock and your accounts end up as one thing or several.

PeppyBooks compared with the options most FMCG businesses weigh up
What mattersPeppyBooksTallyZoho BooksQuickBooksYour current setup
Quantity, value and free-goods schemes applied at billingYesDepends on your setupDepends on planDepends on planWorked out by hand
Accounts update from the billYes — the bill is the entryYes — accounting is its coreYes — accounting is its coreYes — accounting is its coreNo — added up separately
Stock goes down as you sellYesYes — stock is includedDepends on plan; may require Zoho InventoryDepends on planA separate register
Works with no internetYes — sends everything laterYes — a genuine strength, runs on your computerBest suited for working onlineBest suited for working onlineDepends what you use
Reach it from anywhere, on a phoneYes — built for the webBest suited for a computer in the office; remote access is availableYesYesUsually not
More than one location on one loginYes, on every planDepends on how your companies are set upDepends on planOften a subscription per companyEach place on its own
Customers, purchases & staff pay togetherIncluded by planStock included; CRM and payroll may require another applicationMay require other Zoho applicationsMay require another applicationSeparate people and files
Country e-invoicing (India, Kenya, Zambia, Ghana, UAE & more)9 countries built inStrong in India (GST & e-invoicing)Depends on the country editionNot available in India since 2023Handled by hand
How it is pricedFrom $17 per user per monthMainly a one-time licence, plus yearly supportMonthly subscription, by planMonthly subscription, by planFree, until something is missed

Where each is strong: Tally is a genuine strength if you want your books on your own computer and your accountant already knows it. Zoho Books and QuickBooks are strong cloud accounting products, particularly for service businesses. A dedicated package for your trade may fit that trade's specific needs very well. PeppyBooks is best suited for fmcg businesses that want the bill, the stock and the accounts to be one record, across more than one location. Compiled from each vendor's published information — last verified 17 July 2026. Features and pricing change and vary by country and plan; please check the vendor's current terms before deciding.

Switching

Moving from what you use now

Most FMCG businesses we talk to are on a van book and Tally at the office. You do not have to stop working to change.

  1. 1
    Keep working as you are

    Nothing switches off. Set PeppyBooks up alongside what you use today.

  2. 2
    Send us your lists

    Your items, customers and opening stock in a spreadsheet — we load them for you.

  3. 3
    Try it for real, once

    Run one real day, or one real cycle, and compare it with your own numbers.

  4. 4
    Move across when it matches

    Only then. Guided migration is free on annual plans.

“What about my old data?”

Your items, customers and opening stock come across, and we check your opening balances against your existing books before you go live. Old records stay where they are for your reference.

“Can my staff learn it?”

The day-to-day screens are simple enough for staff who use a phone. Train on a quiet day, not your busiest one.

“Do I need new machines?”

Usually not. It runs on an ordinary tablet or computer, and works with most printers and barcode scanners you already own.

“What if I don't like it?”

The trial is 14 days and takes no card. Whatever you put in stays yours, and you can export it at any time.

What you use in PeppyBooks

Native to the PeppyBooks platform, open where it counts.

Reports you get from day one

  • Scheme cost vs sales lift
  • Near-expiry by batch
  • Margin by product and outlet
  • Sales by route and rep
  • Van stock: loaded, sold, returned
1platform for billing, stock & accounts
0re-typing between tools
14 daysfree on every plan
FAQ

Common questions

Can it handle free-goods and quantity schemes?

Yes. Quantity, value and free-goods schemes apply automatically at billing, and you can set different schemes per outlet or channel.

Can I see whether a scheme actually made money?

Yes. Each scheme's cost is measured against the sales it produced, so you can repeat what worked and stop what didn't.

Can vans bill without internet?

Yes. Billing works offline on a phone and syncs the moment signal returns — including tax submission where required.

Is PeppyBooks a good fit for a fmcg business?

Yes. FMCG businesses use PeppyBooks for billing, stock, accounts, tax and customers in one platform — instead of separate tools that never agree with each other. Start with a free 14-day trial and see it with your own data.

Do I need to buy separate software for accounts and stock?

No. Accounting, stock, billing, POS and customer management are all in the same platform, on one subscription. When you make a sale, your stock and your accounts both update — automatically.

How long does it take to get started?

Most businesses are billing on day one. If you're moving from another system, we bring across your customers, suppliers, products and opening balances — guided migration is free on annual plans.

Start for free — 14 days, no card